Fitness World Lives Up to its Name

The Challenge

Fitness World had very aggressive growth goals, requiring a system built to scale from the start and across national borders.


With Exerp as its backbone, Fitness World has grown from 0 to 155 fully owned clubs in just eight years, quickly positioning the company as the leading Danish fitness operator. Their first acquisition outside of Denmark took place in early 2015 with five “Condizione” clubs in Poland, and they continue to grow, becoming the 9th ranked fitness operator in Europe according to Deloitte as of 2019.

“The Australian team is a wealth of knowledge and support. They are there every step of the way to assist you to make sure you are maximizing use out of the platform and getting the best experience for your staff and members.”

Niclas Pedersen, IT Manager, Fitness World