VivaGym Sparks Record New Sales

The Challenge

With growth stalled by the pandemic, VivaGym needed a stable and scalable solution to get back on track with its expansion and sales goals.


Tapping the expertise of Exerp, they arrived at an architecture and solution that fits their precise needs. Processes and communications are streamlined and linked to the customer relationship management system. The results are that the sales-per-day record from previous years has been broken 7 times during September 2021. With big plans on the horizon, VivaGym can now confidently reactivate their original growth plans with a target of reaching out to 300 clubs, 1 million subscribers, and be operating in three countries. These results can be attributed to the following benefits:

  • Efficiency of scale
  • Flexibility to manage products, prices, and marketing campaigns
  • Quicker reaction to changing market conditions
  • Improved member experience through all the channels

“I firmly believe that the people are as important a part of a successful partnership as any feature-set or architecture. The Exerp team have delivered under extremely short timescales and have been a pleasure to work with throughout. The project team’s ability to understand our requirements very quickly, design solutions to fit and deliver them has been truly world class.”

Andy Robenson, Chief Information Officer, VivaGym Group

“Time-to-market solutions are critical for the success of a technology investment. I find that Exerp understands well the meaning of “sense of urgency” and reliability. They are prepared to allocate the needed resources and communicate well with the operations and marketing teams, beyond the technological part of the project.”

Juan Del Río, CEO, VivaGym Group